More margin from the business you already have
I take every order down to the point of sale: margin at production, at dispatch and at sale. So you can see which customers, products and jobs really pay.
Measures, my own margin process, supported by my own software. Five businesses so far, and I'm on your shop floor for every one.
Unhide the margin.
Half an hour on a call, then a free half-day data check. You keep what I find.
Ro Ballard · Founder and margin specialist · for manufacturers and food businesses · Telford & Geneva
Four places margin hides
Your accounts tell you how much margin you made. I show where it came from and what to change next, working alongside your accountant.
- 01
capture the value
Everything you can do with the customers you already have.
Sell them more · sell it for more · sell it differently - 02
win better work
Where to grow, profitably.
Is one customer too big? · score every market · map the best one - 03
cut the waste
Inside the business, every cost counted.
Staff time and set-ups · packing, dispatch and office · stock and samples - 04
buy for less
Every penny you spend buying, checked.
Vital ingredients · top spend and suppliers · prices over time
A customer can look great at production and leave you little at sale
Most numbers stop at production. I take every order down to the point of sale, and every figure says which margin it is.
What it's done so far
Project Darby · Midlands manufacturer
2022/23 to 2025/26, client-reported, after 600 lines were costed.
Project Darby · Midlands manufacturer
Against a delivery cost they were already paying.
Project Elgar · biscuit maker
Gift lines made 8 points more margin at production (MAP) than the rest.
Ro’s knowledge and passion for margin enhancement has totally changed not only our financial performance but our cultural engagement around margin.
Managing Director, Midlands manufacturer
Fancy a chat about your margin?
Half an hour on a call. Tell me about your business, test me as hard as you like, and I'll tell you where I'd look first.